Featuring course

Go-to-Market

In this course, you will learn best practices to get your product into customer's hands and tools you can use.
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What you are going to learn

Course built off success, to help you get product into customer's hands

Do you struggle communicating your value proposition in a clear and consistent way? Do you face difficulties detailing your ideal customer profile? Have you confirmed recurring revenue streams?

You're not alone. After attending this course you will:
  • Communicate your value proposition
  • Define the characteristics of your ideal customer
  • Craft a work-back model from revenue closed to leads captured
  • Know how to use each quant and qual research
  • How to structure discovery calls with potential customers
  • Crystallize a working framework for your sales cycle
  • Define the marketing tactics to achieve sales figures
  • Set budget and metrics to consider for course-correction

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